October 23rd, 2011

Google Product Search Disapprovals – More

Since writing the last article Google seem to have stepped up the pace on feed disapprovals for their popular Google Shopping channel. More…

September 6th, 2011

Google Products – Recent Merchant Centre Warnings

What’s the impact on merchants for the impending change in Google Shopping on 22nd September 2011?

June 15th, 2011

Am I Getting The Most Out Of Google Products?

Since its launch in 2002, Google Product Search (formerly ‘Froogle’ & ‘Google Product’) has become the most essential free of charge online marketing tool for all eligible e-commerce stores. How can e-commerce stores take advantage of this.

April 19th, 2011

Personalised Online Advertising

Personalised advertising is the latest innovation for websites, who are increasingly able to tailor their adverts to their visitor’s interests in an attempt to provide relevant advertising.

February 26th, 2011

Social Media – What’s in it for your business?

The power of social media as a business tool is becoming more and more undeniable, but how can businesses minimise the effort involved?

January 24th, 2011

Tablet could be a Magic Pill for Etail

2011 is hailed as the year of the Tablet- not just Ipads, but other tablet laptops, which are expected to replace the need for laptops or pcs for many people. How can this opportunity be maximized for the online sector?

January 20th, 2011

A Flash of Etail Brilliance?

Flash Sales are an exciting way of keeping customers engaged and are gaining popularity in the UK – hailed as the next generation of e-commerce. Flash Sale Websites involve a limited quantity of product is sold for a limited period of time, and create hype and excitement around a brand or site. How can the latest technology be implemented to maximize the potential of flash sales?

January 17th, 2011

Are online loyalty schemes the key to retaining growth?

Independent analyst Verdict Research recently revealed that although online expenditure will increase by more than 56% to £35 billion by 2014, growth is expected to slow considerably from previous years.
Verdict forecasts average annual online growth between 2009 and 2014 will be 12% compared with an average of 35% per annum over the previous [...]

December 13th, 2010

Looming VAT Rise Means Crunch Time for Retailers

The VAT change of January 2011 is looming and I think we will see a last minute price push as retailers make the most of the current 17.5 % VAT. After the 4th of January VAT will rise to 20%, which could potentially push prices on the high street up by 2%. [...]

December 12th, 2010

Shopping.com Merchants targeted by Phishing Attempt

It’s worth passing on a warning that we saw earlier today from one of the biggest Comparison Shopping Engines, Shopping.com.
They were alerted today of an email phishing scam targeting some sellers on other Shopping.com markets with the subject line “Important NOTICE: Registration Suspension”.
This email is NOT from Shopping.com. The login page that you are [...]