February 7th, 2011

The new face of discount vouchers

Mobile coupons and discounts will continue to grow in popularity – what are their implications for etail? Are they the new face of “loyalty” schemes? Businesses are likely to concentrate much more on phone vouchers than paper ones, will they eventually be replaced altogether?

October 14th, 2009

The easiest gestures bring the biggest rewards

Everyone has a birthday and for every negative nellie who claims “I don’t do birthdays” there are ten who still carry with them that little feeling of hope and anticipation. Tap into this feeling by remembering your customers on their birthday. More importantly, give them something. A discount voucher for someone to treat themselves is [...]